Most leaders assume they know what’s wrong with their conversions.
They do what modern marketing teaches them to do.
Results plateau.
It’s not a failure of strategy.
This is the central argument of The https://gregoryakio704894.nizarblog.com/41648468/your-conversion-problem-isn-t-what-you-think-it-s-not-your-strategy-not-your-data-insights-from-the-psychology-of-yes-by-arnaldo-arns-jara-the-real-issue-leaders-miss-high-traffic-low-sales-the-misdiagnosis-problem-in-marketing-why-conve
